Target group
Influencers, who lead a healthy lifestyle. Their social media have a lifestyle character. Coffee enthusiasts who are looking for plant-based substitutes in their diet.


Goal of the campaign
To build awareness of the Tymbark Just Plants brand. To educate about plant products, their ingredients and benefits.
Composition of the package
Influencers receive packages with the following content:
- 1x Tymbark Just Plants owies 1l (oats)
To be shared with friends:
- 1x Tymbark Just Plants barista oats 0.5 l
- 1x Tymbark Just Plants coconut 0.5 l
- 1x Tymbark Just Plants nut 0.5 l

